Welcome to 2011. A new and exciting year is on tap, and already we get to blush about some good Zinio press. Salon’s director of product development, Karen Templer featured Zinio as her ‘Best Use for the iPad’ in 2010.
Along with the iPad, the Zinio app is in its technological infancy, hovering right near a 2.0 release, but already we are quite proud of the amount of effort and work put into this application.
Templer highlights the large selection of publications, including the lengthy list of foreign titles that are available to readers as well as the simple, but important aspect of receiving your magazine, downloading it and reading it.
“The problem with all the stand-alone mag apps is that publishers are trying to improve on the old model of simply turning pages, and failing miserably,” Templer notes in her story. “There’s just no need to reinvent the wheel. Between the Zinio app and website, you can buy single issues or subscriptions.”
While other magazine apps are clearly struggling with reinventing digital publishing, Zinio’s has kept a clear focus on the purchase, delivery and consumption of publications.
“You download it to your device — or devices! — of choice, and voilà,” said Templer.
Fun Zinio Tip: Some of our publications like National Geographic and Saveur work really well on the Zinio app, but Templer featured a really handy tip about some of our publications that are text-based. You can screengrab what you like and then dump it into Evernote for easy, searchable reading later. Best of all, Evernote is a free download.
To read the rest of the Salon story, click here
